Sponsors for your trade publication
You reach a focused, professional readership in your sector. ZOMZEY connects you with brands who want that audience, you choose what fits, and you get paid securely.
Every paid collaboration arranged through ZOMZEY should be clearly labelled as an ad, as explained in the Advertising Standards Authority’s guide to making clear that ads are ads.
Helpful guides: the free rate card template and how much influencers charge in the UK. Budgeting a campaign? Start with the free influencer pricing calculator.
Your readers are exactly who brands want to reach. Let's connect them.
Trade press holds a valuable, specialist audience, the professionals and decision-makers in a sector who trust your coverage. Brands want access, but matching the right ones to your publication, beyond your existing advertisers, takes ongoing business development. ZOMZEY opens it up. Brands post real, paid opportunities, featured articles, sponsored coverage, placements, and you choose the ones that fit your publication and your readers.
How it works for trade press
It’s simple. Browse opportunities from brands wanting your professional audience. See one that fits your publication? Make your offer and set your terms, a feature, sponsored coverage, a placement. If they choose you, you deliver it to your editorial standard, and you get paid securely through the platform. You stay in control, you only ever take on what fits your publication and your readers.
What makes ZOMZEY different
On ZOMZEY, you’re valued for the quality and reach you deliver, not a vanity metric. Every deal you complete builds your verified track record, and the stronger it grows, the higher you rank and the more brands seek you out. Every Member is verified and every deal is funded through ZOMZEY Protected Payments before you start. We built ZOMZEY so specialist publications get rewarded fairly for the trusted audiences they hold.
Who you'll work with
All kinds of Members come to ZOMZEY wanting to reach the professional audience your publication serves.
App & SaaS Founders
Founders wanting credible coverage to a professional, decision-making readership.
B2B & Industry Brands
Brands wanting features that reach the right sector audience.
Fintech & Finance Brands
Brands wanting coverage in money and business publications.
Product & Manufacturing Brands
Brands wanting placement in relevant trade and industry titles.
Publishers & Authors
Authors and publishers wanting coverage in literary and book trade press.
Professional Service Brands
Brands wanting features that reach a credible professional audience.
Showcase your publication, and we'll help it shine
On ZOMZEY, your profile is how brands find publications like yours, so we'll help you build a strong one. ZAi helps you present your publication, describe your readership and reach, present your rates with confidence, and pull your best features into a showcase. Every deal you deliver builds your verified track record automatically, lifting your ranking and bringing more brands to you. Showcase your publication to be searched and found by the brands who want your readers.
Ready to earn more from your professional audience?
Sign up free as a Hub, build your profile with ZAi's help, and start choosing the opportunities that fit your publication. Free to join, and you stay in control.
Sponsorship for your trade publication: your questions
Is ZOMZEY free for a trade publication?
Yes. A trade publication joins free as a Hub, is listed in Discover free and pays commission only when a paid placement completes. Shops and Communities Pro is optional and lowers the commission once you are trading regularly; the pricing page lists every figure, and that is all it costs to start earning from sponsorship in a trade publication.
How is a sponsored feature in a trade publication paid?
The brand funds the deal under Protected Payments before you publish. You deliver the feature, sponsored coverage or placement to your editorial standard, upload evidence of it, and the payment is released to your payout method once the Member approves it within the review window. The written agreement on the deal page settles what was promised.
Does sponsored content in a trade publication need a label?
Yes. Paid coverage must be clearly identifiable as advertising or sponsored content, in print and online, where readers see it. The ASA and CMA guidance linked above explains the labels that count, and clear labelling is what protects the editorial trust a trade publication is built on.
What should a trade publication charge?
Price the placement by the readership it reaches and the work involved: a sponsored feature, a newsletter slot, an event mention or a product round-up, each with a clear description and a price on your rate card. Specialist professional readerships are worth more to the right brand than general reach, so say who reads you and why.
What evidence does a trade publication upload?
A link to the live feature or a dated copy of the printed page showing the placement and its label, plus any reach figures the offer promised, such as circulation, opens or clicks after the agreed period. Evidence lives on the deal page, so approval is against what you both agreed.
How does a trade publication attract the right sponsors?
Describe your readers and your sector honestly, show past features in your showcase, connect your accounts so your figures are validated, and keep your rate card current. Every completed deal adds a review and lifts your Star tier, which is what brands compare when they shortlist.
Can a trade publication keep editorial independence while taking sponsorship?
Yes. You decide what you cover, you label what was paid for, and you never sell an editorial opinion. Most publications keep sponsored content in a clearly marked format so that the rest of the title reads exactly as it always has.
What if a brand changes the brief after I accept?
Changes are agreed on the deal page and recorded next to the original terms, so nothing changes until you both say so. If the new ask is more work, quote for it before you agree; a trade publication stays in control when the record is kept in one place.
In short, a trade publication earns on ZOMZEY when the placement fits the readership and the payment is protected. ZOMZEY brings the brands to you, records the deal and holds the money until you have delivered.
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