Win opportunities by pitching only where there is a genuine audience fit and by making the Pioneer’s decision easy. A strong offer is specific about what you will do, when you will do it, what it costs and why your audience is relevant.

What you need to know

• Read the whole brief and address the actual goal rather than sending a generic introduction.
• Explain the audience match using accurate, useful evidence.
• List the deliverables, dates, price, revision allowance and any conditions clearly.
• Show relevant examples and a realistic approach rather than promising guaranteed results.
• Reply to messages promptly, keep your profile complete and build reviews through reliable delivery.

Related help

• How do I build a strong Influencer profile?
• How do I edit, withdraw or negotiate an offer?
• How does ZAi help me?