A strong Influencer profile makes your audience, content and commercial offer easy to understand and verify. It should help a Pioneer decide quickly whether you are relevant, credible and able to deliver.

What you need to know

• Use a clear description of your niche, formats, channels, audience and location.
• Add current audience figures and engagement information accurately, with verification where available.
• Show examples that match the type of work you want to win.
• Explain what you can deliver, typical timescales and any important limitations.
• Keep availability and contact preferences current, then build reviews and completed-deal history.

Important: Do not inflate figures, copy another profile or imply previous clients approved claims they did not make.

Related help

• What is a verified profile?
• How do verified profiles build trust?
• How does ZAi help me?