What is an Influencer?
An Influencer on ZOMZEY offers reach through a personal following or content audience. This article explains the role.
An Influencer offers value through a personal following, content audience or influencer-led reach. The earning signup path also supports other truthful descriptions, such as Author, Podcaster or Content Creator.
The role of an Influencer on ZOMZEY
- To join to earn, select "You have followers, footfall, audience or fans.", then choose the description that fits you in Your Sector/Genre.
- Select Influencer only when it is the appropriate description. You do not have to rename yourself an Influencer to use an eligible earning-person profile.
- Use your profile to explain your audience, channels, examples and commercial options. Respond only to suitable opportunities available to your account.
- Agency representation requires the existing consent process. A description alone does not establish representation, verification or special payment access.
Common questions about Influencers
How many followers do I need?
Pioneers choose offers by fit, engagement and price rather than follower count alone, so a small, engaged, local or specialist audience can win work. The Engagement Rate Calculator helps you show your engagement clearly.
Do I have to label paid posts?
Yes, where advertising rules apply. In the UK the ASA requires paid promotion to be clearly identified, for example with Ad or #ad. The blog guide on labelling influencer ads explains the rules.
How do I set my rate?
Use the Influencer Pricing Calculator and the free rate card template as a starting point, then adjust for the work involved, usage rights and exclusivity.
Does an Influencer on ZOMZEY need a large following?
No. Pioneers choose on fit, validated figures, reviews and Star tier rather than raw numbers, and a small, engaged audience in the right niche wins deals a larger generic account does not.
How is an Influencer on ZOMZEY paid?
Through Protected Payments: the Pioneer funds the deal, the Influencer on ZOMZEY delivers and uploads evidence of the live post with its ad label, the Pioneer approves within the review window, and the payment is released to the payout method.
Can an Influencer on ZOMZEY have an Agency?
Yes. Mark yourself open to representation and agencies can introduce themselves; representation is by consent, leaves your account in your hands and can be ended whenever you choose.
What rules apply to an Influencer on ZOMZEY?
Honest audience claims, clear ad labels where UK rules require them, deals kept on the platform and the Acceptable Use Policy. Those rules are what make a review and a Star tier worth something.
Connect your social accounts before your first offer, because validated figures are the first thing a Pioneer compares when an Influencer on ZOMZEY applies.
Reviews from completed deals then sit next to those figures on your profile.
Related help
Further guidance: the ASA and CMA Influencers’ Guide to making clear that ads are ads.
